Web
Sparkle Cat Sitting
A decade of in-house SEO, ad management, and site care that grew a San Francisco cat-sitting service to the top of local search.
The problem
Sparkle Cat Sitting is a specialist in a crowded San Francisco market, competing for cat owners who only search in the short window before they travel — a narrow, high-intent audience. Being the name they find at that moment, ahead of national booking apps and directories, is the whole game. And it has to hold up year after year, without a big-brand ad budget.
The approach
For ten years I've run the visibility end to end: on-page and local SEO, Google Business Profile, content, and the technical upkeep that keeps the site fast and legible to search engines — and, increasingly, to AI assistants that need to read exactly what the business does and where. Alongside it, a managed Google Ads account sized to the season rather than left on autopilot. No agency hand-offs; one person who knows the account.
“The best cat sitter I have ever had, and I have had cats for over 20 years and used many services.”
Start here
Tell me what you’re trying to build.
Send the details and I’ll reply with a straight answer on scope, timeline, and whether I’m the right person for it. If I’m not, I’ll say so.